Data Capture & List Growth
Build a larger, healthier database through optimised signup forms, lead magnets, pop-ups and customer acquisition strategies.
UK Email Marketing Agency for Any Platform
Everything email, under one roof
From strategy and design through to automation, reporting and deliverability, our team provides everything needed to turn email into a profitable marketing channel.
As a leading UK email marketing agency, we help brands increase revenue, improve customer retention and maximise customer lifetime value through expertly managed email marketing campaigns.
Flexible Support, Built Around Your Team
Everything we do is about growing the revenue email brings in, in a way that lasts. The approach isn’t fixed. We work around the skills you already have in-house, fill the gaps where you need a specialist and bring fresh ideas where things have gone stale.
We’re a fluid email marketing agency and each month can be different based on the needs of the business.
Our team shares one goal: to maximise the revenue email generates in a sustainable, profitable way. With experienced designers, CRM specialists and strategists working together, we have the depth of expertise to remove bottlenecks, improve performance and help your business grow.
Which email platforms do we work with?
We regularly work in Klaviyo, Mailchimp, HubSpot, ActiveCampaign, Dotdigital and Salesforce Marketing Cloud. There aren’t many ESPs we haven’t run. If you’re on Klaviyo, our dedicated Klaviyo agency team takes the lead.
On Mailchimp? Our work for Stair Parts Direct started with a full audit of their Mailchimp account, then moved on to segmentation, deliverability, automated flows and better data capture. Within 90 days the improved data capture alone brought in over 5,000 new subscribers.
Weighing up a switch? Read our Klaviyo vs Mailchimp comparison first. We’ll give you a straight answer, even if it’s “stay where you are”.
Email Specialists, Not Generalists
We’re at our best when we’re focused on the work that moves the needle. That’s why we’ve built our agency around direct access to specialists, not layers of account management.
Need to discuss a new email design? You’ll speak directly with our in-house designer. Looking to improve automation? You’ll work with the strategist responsible for your flows. Need full support? We’ll provide a single point of contact to oversee and project manage. Every specialist works closely together, bringing design, CRM and strategy into one connected approach focused on growing your business.
We don’t employ sales teams either. Your first conversation is with people who understand the platforms, the opportunities and the challenges because they’re the same experts delivering the work.
If you’d like to see how we’d approach your business, arrange a free email marketing audit and meet the specialists who would be working on your account.
Email Works Better Together
Email marketing performs best when it’s connected to the rest of your marketing strategy. Our specialists work closely with our SEO, Google Ads and Meta Ads teams to build customer journeys that improve acquisition, increase conversions and maximise customer lifetime value.
Too often, email is reported in isolation. Attribution can over-credit or under-credit the channel depending on reporting windows, making it difficult to understand its true commercial impact. We take a broader view, analysing the entire customer journey to understand how each marketing channel contributes to business growth.
This joined-up approach is only possible because our team brings deep expertise across every channel. With specialists holding more than a decade of experience in SEO, paid media and CRM, we provide reporting that reflects the bigger picture, helping you make better commercial decisions rather than simply celebrating attributed revenue.
Claim your free email audit
Your account, assessed by experts.
Enter your details below and our email experts will be in touch – we don’t do hard sells (we don’t have sales staff) but we’re passionate about growing businesses, especially through email.
Complete Email Marketing Services Under One Roof
Audience Segmentation
Deliver more relevant messaging by grouping customers based on behaviour, purchase history, engagement and lifecycle stage.
Data Cleansing
Remove inactive subscribers, improve engagement rates and maintain a healthier sender reputation through regular list maintenance.
Email Design & Creative
Custom-designed campaigns built to reflect your brand, improve engagement and drive more clicks, conversions and revenue.
A/B Testing
Continuously test subject lines, content, timing and calls to action to improve campaign performance over time.
Deliverability Management
Protect your sender reputation, improve inbox placement and maximise the number of emails that reach your customers.
Compliance & Governance
Support with GDPR, CAN-SPAM and email marketing best practices to ensure your campaigns remain compliant and customer-friendly.
Automation & Trigger Flows
Create automated journeys that engage customers at the right moment, including welcome series, abandoned basket recovery and post-purchase flows.
Campaign Management
Planning, creation, deployment and optimisation of promotional, seasonal and lifecycle email campaigns.
Reporting & Attribution
Clear reporting focused on business outcomes, customer behaviour and revenue contribution rather than vanity metrics.
Suppression & Exclusions
Prevent over-mailing, reduce unsubscribes and improve customer experience through intelligent audience exclusions.
Omnichannel Integration
Connect email marketing with SEO, Google Ads, Meta Ads and retention marketing strategies to create a joined-up customer journey across every channel.
Our Management Process
Common Email Marketing Challenges We Solve
Low Open Rates
If customers aren’t opening your emails, the problem often extends beyond subject lines. We diagnose deliverability, audience quality, segmentation and content issues to improve engagement.
Poor Click Through Rates
Many email programmes generate opens but fail to generate action. We improve content structure, design, messaging and calls to action to increase clicks and conversions.
Emails Landing In Spam
Poor sender reputation, technical configuration issues and inconsistent list management can impact deliverability. We identify the causes and implement corrective actions.
Limited Revenue From Email
Many businesses underutilise email as a revenue channel. We identify opportunities across campaigns, automation and retention strategies to maximise commercial impact.
No Automation Strategy
Without automation, revenue opportunities are missed daily. We build customer journeys that work around the clock to nurture, convert and retain customers.
Time-Consuming Campaign Management
Creating effective email campaigns takes time. We become an extension of your team, handling planning, design, deployment and optimisation.
Poor Data Quality
Inaccurate or outdated customer data leads to poor targeting and weaker performance. We improve data collection, segmentation and audience management.
Lack Of Reporting Clarity
Many businesses receive reports but little insight. We focus on actionable reporting that demonstrates how email contributes to wider business growth.
Disconnected Marketing Channels
Email performs best when it works alongside SEO, Google Ads, Meta Ads and CRM activity. We help brands build joined-up strategies that maximise customer value across every touchpoint.
Some of our hard earned email results
Read the 40% More Email Revenue for Stairparts Direct in 90 Days with Klaviyo Management case study 
40% More Email Revenue for Stairparts Direct in 90 Days with Klaviyo Management
Led by:40%Read case studyIncrease in Email revenue in 90 days
Read the JT Atkinson Increased Klaviyo Flow Revenue by 107% with Expert Management case study 
JT Atkinson Increased Klaviyo Flow Revenue by 107% with Expert Management
Led by:107%Read case studyIncrease in Klaviyo flow revenue with expert management.
Read the Gingerlily Grew US Email Revenue from Klaviyo by 163% case study 
Gingerlily Grew US Email Revenue from Klaviyo by 163%
Led by:163%Read case studyIncrease in Klaviyo US revenue YoY
What do people ask us about email marketing?
What does an email marketing agency do?
An email marketing agency helps businesses plan, create and optimise email campaigns that drive revenue and improve customer retention. Services often include strategy, design, automation, segmentation, deliverability management, reporting and ongoing optimisation.
Is email marketing still effective in 2026?
Yes. Email remains one of the highest ROI marketing channels available. When combined with strong segmentation, automation and customer data, email marketing can help businesses increase repeat purchases, improve customer lifetime value and strengthen customer relationships.
Which email marketing platform is best?
The right platform depends on your business, goals and technical requirements. We frequently work with Klaviyo, Mailchimp, HubSpot, ActiveCampaign, Dotdigital and Salesforce Marketing Cloud, helping clients choose the platform that best fits their needs. If you sell online and you’re choosing between the two most common options, our Klaviyo vs Mailchimp comparison gives you a straight answer.
How much does it cost to hire an email marketing agency?
Costs depend on the size of your database, how much support you need and how complex your email programme is. Some businesses only need help with campaigns and reporting. Others want full strategy, design, automation and ongoing optimisation. As a guide, our Klaviyo tiers run from around £400 a month to £2,400 or more. They’re indicative, not fixed, because we charge for the time your programme needs. For other platforms we’ll quote after a free audit, so you only pay for what you need.
What is the best time of day to send marketing emails?
There isn’t one time that wins for every list. The best send time depends on your audience, your products and what the email is for. A flash sale needs a fixed moment. A newsletter can be staggered by each subscriber’s habits using tools such as Klaviyo’s send time optimisation. We test send times against revenue, not just opens, then build your calendar around what your data shows.
Do you work with B2B brands?
Yes. We run email for lead generation businesses as well as online shops. The tools are the same but the journeys change, with flows built around enquiries and follow-ups rather than baskets and checkouts.