Climb & Conquer Office

Technical SEO agency

The Expert Technical SEO Service

There is no grey area around Technical SEO - we're leading experts in it. Concise and clear answers and hard to come by within SEO and we're exceptionally good at providing clarity based on your specific situation.

Different Calibre of SEO Meet our SEO Technical Expert

Shane is our founder at Climb & Conquer and oversees our technical SEO service – based around the Newcastle area. Diagnosing technical SEO issues isn’t something you can wing for a lot of businesses – they have real implications. Over 15 years within the industry, working for high street brands through to supporting over 70 accounts, there isn’t much Shane hasn’t seen.

We’ve also got over 20 staff within the agency to help support Shane in the day to day.

Shane, pictured here, picked up one of our many industry awards for the work we’ve delivered within the SEO agency over the years.

Climb & Conquer crowned New Agency to Watch at the Northern Digital Awards 2025

Website Ranking Loss? Technical SEO Agency Audit

Technical SEO can sometimes be defensive, we speak to clients with ranking loss or signals of downward trending. We have our dedicated website migration service, which often drafts in technical support.

You don’t know what you don’t know about your site – drafting us in to really challenge and assess the situation can be a major player around your SEO visibility.

Chris & Pip Climb & Conquer

A technical SEO agency focusing on the bigger picture Maximising business Impact

We’re a cohesive search agency and look at the bigger picture and overarching business goals when providing our clients with technical seo services. We’re aware of how our work may positively impact other channels outside of SEO. For example, did you know that working on technical SEO can help other areas of your business, such as Google Ads? Often the tech fixes we implement can help improve wider user experience, loading speed and site bottlenecks, helping you achieve higher ad scores. 

Technical SEO is a core part of our SEO Service, ensuring it amplifies the wider work we are doing on client sites. We also work with some clients specifically to address technical SEO issues.

Climb & Conquer Team

Proud to wear these badges

Northern Digital Awards Winner
Prolific North Independent Agencies to watch award
Climb & Conquer has secured Living Wage Accreditation - November 2024
Carma Partnership

Technical SEO for eCommerce

Technical SEO for eCommerce sites requires a unique approach to handle the scale and complexity of online product catalogues, search filters, and transaction security. At Climb & Conquer, we specialise in optimising eCommerce platforms by addressing key technical challenges like crawl efficiency, duplicate content, and page speed. We work on refining site architecture to ensure smooth navigation and help search engines efficiently crawl and index high-priority pages without getting bogged down by product filters or unnecessary URL parameters. With expertise across platforms like Shopify, WooCommerce, and Magento, we ensure that every technical SEO adjustment supports a seamless user experience and drives organic traffic to your product pages.

Ellen Climb & Conquer

Technical SEO for lead gen

For lead generation websites, technical SEO is about optimising pathways to conversions. Our team at Climb & Conquer focuses on creating a fast, secure, and mobile-friendly user experience to ensure potential clients can easily navigate your site and connect with you. We conduct in-depth audits to eliminate broken links, improve site speed, and ensure effective internal linking to direct visitors to key conversion points. With our technical SEO expertise, we reduce any friction in the user journey, ensuring that your site not only attracts quality traffic but also guides visitors towards taking meaningful action.

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Prevention Is key, don’t wait for your house to crumble

A lot of clients will only get in touch when there is a problem - frantically searching for terms like “Does changing hosting impact SEO” or “Website ranking loss audit” - when the damage is probably done and needs a claw-back plan - being proactive with technical SEO will pay dividends to your online visibility in search.

Get in touch

Some case studies

We support over 50 brands, from small businesses to multi-million pound companies, regionally, nationally, and internationally. Our approach is simple but rare: our staff stay on accounts and work with fewer clients, allowing them to truly understand each business and drive growth. With expert training and support, this leads to outstanding results. We’re only as good as our next round of results, so speak to us today to see what we can do for your business.

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Mallet London

Mallet London

Mallet London is a British brand that has been transforming the footwear industry with its innovative designs and dedication to craftsmanship since 2015. Inspired by unattainable market prices and driven by evolving trends, the brand was founded on the principles of creating luxury footwear at accessible price points. The brand’s evolution mirrors its humble North […]

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Karen Betts

Karen Betts

Karen Betts is the UK’s leading permanent make-up professional – a pioneer who has helped shape the industry through her artistic vision and dedication to empowering others. Known for her appearances on national television and as the founder of multiple beauty ventures, Karen is a true authority in the world of permanent make-up. From humble […]

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How we make the magic happen

This foundational step evaluates everything from the indexability of your website to fundamental issues holding back its visibility. Our audit identifies both critical errors and opportunistic changes that can enhance performance. It’s powered by a combination of in-depth crawls, advanced SEO software, and an analysis of CMS-specific issues to ensure no detail is overlooked. The full list of checks is as below:

  • Crawling/Indexing (including how crawl bots are interacting with your site)
  • XML Sitemaps
  • Site load speed/core web vitals
  • Google Penalties 
  • Robots.txt
  • Backend CMS settings
  • Page status’ / Isolated pages
  • Canonical tags
  • Page Rendering
  • Schema
  • Plagiarism/Duplication
  • Href tag issues 
  • Spam Injection
  • Parameter handling

Often stepping outside of the traditional technical audit of SEO – an observational manual audit will identify unique issues and opportunities for your website/CMS and will also likely enhance user experience (UX).

Finding issues is the easy part – knowing how to address them in a commercially viable way is where we add real value. Many SEO experts will provide recommendations over the full site without considering if the page is actually viable (or if it’s worth spending time, effort or money on). 

Using tools like page impact reports, clustering, and content audits, we create a prioritised document that simplifies remedial work while focusing on fixes with the highest commercial impact. We also tether every recommendation to the cost and benefit of implementation, ensuring you get maximum return on investment.

Additionally, depending on our findings, we may recommend incorporating complementary services like SEO content development to address issues such as content duplication.

Once the strategy is finalised, we get to work deploying it. We prioritise our workload based on the impact it will have on your website and business.

Unique needs & additions to our technical SEO service

  • Site migration

    We manage seamless site migrations, safeguarding your rankings and visibility during platform changes, domain moves, or major redesigns. Our precise planning and execution ensure minimal disruption and long-term gains.

    SEO migration services
  • Mobile SEO

    Optimising your site for mobile-first indexing, we address speed, usability, and responsiveness to improve performance on all devices, ensuring your site thrives in today’s mobile-first search landscape.

    Mobile SEO Services
  • International SEO

    For businesses targeting global audiences, we implement hreflang tags, optimise for region-specific search engines, and develop strategies that cater to multilingual and multi-regional audiences.

  • Google penalty recovery

    If your site has been penalised, we identify the root cause, implement corrective actions, and help rebuild your site's authority and rankings to regain Google’s trust.

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Let’s kick start the process with a free technical SEO audit

Take the first step toward optimising your website with a free technical SEO audit. This complimentary audit offers a glimpse into the depth and value of our full technical SEO services, uncovering key insights to help shape your final strategy. Let us identify opportunities and challenges, setting the foundation for a tailored plan that drives real results.

Claim my free technical SEO audit

Your tech FAQs answered by technical SEO experts

Getting Google to crawl your website efficiently involves more than just ensuring access; it’s about optimising how Google uses its resources when indexing your pages. According to our experts, the key lies in effective crawl management. At Climb & Conquer, we start by prioritising high-value pages and removing unnecessary or duplicate URLs to prevent Google from wasting crawl bandwidth. We also ensure clear site structure and add XML sitemaps to guide Google’s bots directly to the most relevant content.

By enhancing your website’s internal linking, and eliminating dead ends or slow-loading pages, we improve crawl efficiency – helping Google see and understand your site as quickly and accurately as possible. This approach not only ensures comprehensive indexing but also preserves crawl bandwidth, which can positively influence future crawl rates and improve visibility.

With extensive experience across all major content management systems (CMS), Climb & Conquer adapts technical SEO solutions to match each client’s specific CMS environment. Our team has particular expertise in platforms like WordPress, WooCommerce, Shopify, BigCommerce, and Magento 2, as well as bespoke CMS solutions. We understand the technical quirks and optimisation opportunities unique to each platform, from optimising page load speeds in WordPress to managing URL structures in Shopify and Magento. By leveraging our deep CMS knowledge, we ensure that every aspect of your technical SEO is fully aligned with the strengths of your chosen platform, helping your site achieve optimal search visibility and performance.

There are multi-levels to working with a technical SEO agency, these include:

  • Allowing the agency to liaise with the development team – providing them tickets with expected website behaviour.
  • Commercial grading, allowing the agency to setup recommendations based on commercial importance.
  • Simplify – look at technical issues holding your site back and using the agency to simplify the issues.
  • Identify – some clients use our services to identify key issues with their site and provide responses on how to fix them and move the website forward.
Climb & Conquer New Starters

More traffic. More leads. More revenue. Let's make it happen.

  • On average, our clients experience 303.05% organic growth in 6 months

  • We believe in results, not restrictions - all our SEO services operate on flexible monthly contracts.

  • Track progress with real-time dashboards and reports tied directly to business revenue.

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Ready to take your website’s performance to the next level? Our technical SEO experts are here to help. Whether you’re looking to optimise for speed, enhance user experience, or strengthen your site’s technical foundation, we’ll work closely with you to develop a strategy that delivers real results. Fill out the form, and let’s start a conversation about how we can drive your online growth together.

Carrying out an SEO audit yourself?

We’ve asked our technical SEO experts to compile their answers for dealing with the most commonly faced technical SEO issues, below you’ll find each error and a direct link into one of our experts talking about how they find them, what they do to fix them and any additional thoughts.