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Shopify SEO Services

Unlock the Potential of Your Online Store with Shopify SEO Services

Standing out in eCommerce involves much more than offering excellent products. It's crucial that these products get the visibility they deserve. A Shopify SEO agency, such as Climb & Conquer, can optimise every aspect of your online store, enhancing visibility and driving significant increases in traffic and sales.

Shopify SEO Can Be Tricky

You Need Experts By Your Side

Shopify is a robust platform for ecommerce, but it comes with a fair share of unique challenges due to the platform’s inherent limitations in out-of-the-box SEO functionalities. Our expert Shopify SEO services are specifically designed to address and overcome these challenges, ensuring your store achieves top search engine rankings and reaches its full potential in the competitive eCommerce space.

Let’s explore how our Shopify SEO experts will transform your store into a top performer in the digital marketplace.

Climb & Conquer Leadership Team

How Our Shopify SEO Services Will Help You Build Your Empire

Launching an SEO campaign for your Shopify store can be likened to undertaking a house refurbishment. It begins with a detailed evaluation and strategic planning, akin to having surveys done on a house to identify any underlying issues. This is followed by structural enhancements, which in the world of SEO, involve technical adjustments to ensure long-term success. Finally, we enhance the interior—optimising and expanding content to attract new visitors.

Just like conducting a thorough inspection before renovating a house, we start with a detailed SEO audit of your Shopify website. This initial step helps us uncover all the existing SEO strengths and weaknesses, laying the groundwork for a robust strategy tailored to your specific needs.

Armed with insights from the audit, we craft a custom-built SEO plan for your Shopify store. This plan serves as a blueprint for all subsequent SEO activities, designed to optimise your store’s performance across the board and increase sales through organic search.

Addressing the technical SEO issues of your Shopify store is like fixing the structural issues of a house. We tackle essential tasks such as optimising site speed, correcting URL structures, and all housekeeping fixes (404s, broken links, missing meta data/h tags) to ensure your site’s infrastructure is solid and search-engine friendly – this will first and foremost prevent any significant risks of Google core algorithm updates harming the site’s rankings but also improve the quality of the site in Google’s eyes (for example, Google’s tolerance for 404s on a site is 0.3% of all URLs, if your site has more, you’re very likely being penalised). 

SEO isn’t a one-time fix but an ongoing effort. We continuously monitor and refine the technical aspects of your Shopify store to keep up with the latest SEO best practices and algorithm changes.

Before diving into on-page optimisation and SEO content marketing, laying a strong foundation through comprehensive market and keyword research is essential. This stage is similar to creating a detailed blueprint for the interior refurbishment of a house, ensuring that every adjustment is perfectly planned and executed for maximum efficiency and impact. 

We start by identifying high-potential keywords relevant to your Shopify store’s products and market niche, analysing search volume, competition levels, and user intent. Concurrently, we conduct a thorough competitor analysis to understand the landscape, pinpointing strengths, weaknesses, and gaps in their SEO strategies. 

This dual approach of internal and external analysis helps us craft a highly targeted keyword assignment strategy, ensuring each chosen keyword is strategically placed to enhance your store’s content relevance and engagement. The culmination of this research forms the backbone of our on-page seo optimisation and content marketing plan, guiding the transformative work of enhancing your store’s content.

Optimising your visibility in Google’s organic shopping results is a vital step in enhancing your Shopify store’s discoverability andƒ driving sales. Success involves more than technical adjustments—it requires ensuring your products are presented in a way that makes them easy to find and appealing to shoppers on Google’s platform.

We begin by refining how your products appear in organic search results, focusing on accurate product data, effective categorisation, and optimised metadata. Special attention is given to crafting compelling product titles, detailed descriptions, and high-quality images, ensuring your listings are both discoverable and enticing.

Our approach doesn’t stop at setup. We continuously monitor and adjust strategies based on search performance analytics, ensuring your products remain competitive in organic results. This work is seamlessly integrated with broader SEO strategies, creating synergy across your digital marketing efforts to boost traffic, conversions, and overall online visibility.

With a strong technical foundation now in place, our focus shifts towards the ‘interior’—your store’s content. This phase begins with a thorough optimisation of existing content and on-page elements such as meta tags, headers, and images. These enhancements are aimed at improving content appeal to both search engines and users, ensuring your site not only attracts but also retains visitor interest.

Beyond refining what already exists, our role as a Shopify SEO agency involves significantly expanding your store’s content. We develop new, high-value content assets that are not only informative but also engaging. This initiative is pivotal in widening your store’s reach and authority, making it a resource that potential customers return to repeatedly. By creating content that addresses various stages of the buyer’s journey, we ensure your store appeals to a broad audience spectrum, from those at the initial discovery phase to ready-to-purchase consumers.

Additionally, part of our strategy includes the creation of link-bait assets specifically designed to accelerate the development of a natural backlink profile. These assets are crafted to be so compelling and valuable that other websites are naturally inclined to link to them, enhancing your SEO efforts without the need for direct solicitation. This approach not only helps to increase your site’s authority and search engine rankings but also contributes to a sustainable SEO strategy that grows organically over time.

With our expertise, your content does more than just exist; it performs—driving traffic, enhancing user experience, and ultimately contributing to increased sales. Let us help you transform your Shopify store into a dynamic and engaging marketplace that captures and keeps consumer attention.

The dynamic nature of SEO demands continual monitoring and adjustments. We provide regular reports detailing your store’s performance and make necessary adjustments to ensure optimal results. This proactive approach helps maintain and enhance your store’s search engine rankings and overall online presence.

By integrating our comprehensive services, we ensure that your Shopify website not only meets SEO standards but becomes a leading example in the eCommerce space. Ready to take your store to the next level? Contact us to get started with our expert Shopify SEO services.

Why Choose Us?

Choosing the right partner for your Shopify SEO needs can make a significant difference in achieving your ecommerce goals. At Climb & Conquer, we stand out from the competition for several key reasons:

  • Deep Shopify Expertise

    Deep Shopify Expertise

    As a specialist Shopify SEO agency, we possess an in-depth understanding of the platform's nuances and potential challenges. Our specialised knowledge allows us to optimise your store with precision and effectiveness, ensuring that all SEO activities are perfectly aligned with Shopify's unique ecosystem.

  • Proven Track Record

    Proven Track Record

    Our extensive portfolio of successful case studies, such as those for Mallet London and Crumbs & Doilies, demonstrates our ability to deliver tangible results. These successes reflect our commitment to not only meeting but exceeding our clients’ expectations, driving significant increases in traffic, sales, and overall online visibility.

  • Customised Strategies

    Customised Strategies

    Every Shopify store is unique, and so are our SEO strategies. We tailor our approach to meet your specific business needs, ensuring that each campaign is designed to maximise your particular strengths and opportunities. Our bespoke approach means that strategies are directly aligned with your business goals, providing a clear path to success.

  • Transparency and Education

    Transparency and Education

    We believe in keeping our clients informed and educated throughout the SEO process. Our transparent practices and regular reporting ensure that you understand the impact of our work, fostering a collaborative and trusting relationship.

  • Ongoing Support and Optimisation

    Ongoing Support and Optimisation

    SEO is an ongoing endeavor, not a one-time setup. We provide continuous monitoring and optimisation to respond to changes in algorithms, market trends, and your business growth. This ongoing commitment helps safeguard your SEO investment and ensures sustained performance over time.

By partnering with Climb & Conquer for your Shopify SEO needs, you gain access to a team dedicated to your success. We not only aim to boost your search engine rankings but also focus on increasing your overall e-commerce effectiveness, ensuring that your store reaches its full potential.

Ready to see how our expert Shopify SEO services can help transform your business? Contact us today for a personalised consultation and begin your journey to enhanced online success.

Free SEO Shopify Audit

Some case studies

We support over 50 brands, from small businesses to multi-million pound companies, regionally, nationally, and internationally. Our approach is simple but rare: our staff stay on accounts and work with fewer clients, allowing them to truly understand each business and drive growth. With expert training and support, this leads to outstanding results. We’re only as good as our next round of results, so speak to us today to see what we can do for your business.

View Results
Mallet Footwear London

Mallet London

Mallet London is a British brand that has been transforming the footwear industry with its innovative designs and dedication to craftsmanship since 2015. Inspired by unattainable market prices and driven by evolving trends, the brand was founded on the principles of creating luxury footwear at accessible price points. The brand’s evolution mirrors its humble North […]

Read Case Study
Crumbs & Doilies

Crumbs & Doilies

Working on this site is a real challenge, the cakes look (and taste) absolutely beautiful. Nothing fills us up with fire to do well than having a client who completely champions their craft and just need taking to market. Crumbs & Doilies have commissioned us to carry out SEO optimisation for them. A Shopify platform […]

Read Case Study

Brands we are proud to work with...

Take Your Shopify Store to the Next Level with Climb & Conquer

Transforming your Shopify store's performance starts here. If you're ready to increase your visibility, drive more traffic, and boost your sales, it's time to partner with Climb & Conquer. Our dedicated team of Shopify SEO experts is ready to develop and implement a strategy tailored specifically to your store's needs.

Reach out to us to schedule a personalised consultation. We’ll discuss your store’s current performance, your business goals, and how our Shopify SEO services can help bridge the gap between where you are now and where you want to be.

Get started with a comprehensive SEO audit that will pinpoint the precise areas your Shopify store needs to improve. This audit is the first step toward making informed decisions that lead to measurable improvements.

Every Shopify store is unique, and so should be the SEO strategy. We design our services to specifically match the needs of your business, ensuring that every tactic and tool we use aligns perfectly with your objectives.

SEO is an ongoing journey, and our commitment doesn’t end with initial optimisations. We offer continuous support and adjustments to respond to evolving market trends and search engine algorithms, ensuring your store remains competitive.

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Don’t Let Your Shopify Store Settle for Mediocrity

Choose Climb & Conquer, and start your journey to the top of the search engine results. Whether you're looking to enhance site performance, increase visibility, or drive higher sales, we have the expertise to make it happen.

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FAQs Answered By Shopify SEO Experts

What is Shopify SEO and how does it differ from regular SEO?

Shopify SEO involves specific strategies and techniques tailored to optimise Shopify-based online stores for search engines. While the core principles of Shopify SEO align with general SEO practices, such as improving site speed, enhancing user experience, and optimising content for relevant keywords, Shopify SEO also addresses unique challenges posed by the Shopify platform.

One of the main differences is how Shopify handles certain technical SEO aspects. For example, Shopify has built-in features that can sometimes limit the customisation of URL structures – a key ranking factor. Unlike other platforms that might offer more flexibility in URL customisation, Shopify stores often need specialised tactics to overcome these built-in limitations.

Additionally, Shopify themes and settings can create duplicate content issues, especially regarding product variants. This requires specific interventions, like setting correct canonical tags and ensuring that only the primary product pages are indexed by search engines.

Thus, while Shopify SEO encompasses all standard SEO best practices, it also requires a detailed understanding of the Shopify platform to effectively navigate and leverage its specific features and limitations for maximum SEO performance. Our expertise in Shopify SEO at Climb & Conquer involves using this specialised knowledge to drive increased traffic and sales.

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How long does it typically take to see results from Shopify SEO?

The timeline for seeing tangible results from Shopify SEO can vary based on several factors, including the current state of your website, the competitiveness of your industry, and the specific strategies implemented. Generally, you can expect to start seeing initial improvements in organic search rankings and traffic within 3 to 6 months. 

However, SEO is a long-term strategy, and more significant results, especially in terms of increased sales and conversion rates, often become more apparent after continuous efforts and optimisations over time. This gradual improvement is due to the need for search engines to recrawl and reindex your site following optimisations, and for these changes to be reflected in search rankings.

Example of SEO Report

What do I need to get started with your Shopify SEO services?

To begin optimising your Shopify store with our SEO services, we’ll need a few key pieces of information and access:

  • Access to Your Shopify Store
  • Google Analytics, Search Console and Merchant Centre Access
  • Business Goals and Objectives
  • Product and Industry Details

Once you agree to partner with us, and provide us with the above information/access, we can pull our sleeves up and outline a detailed 6 month plan for the campaign.

Photograph of Climb & Conquer's new head of growth, Cameron Keegan-Wood

Ready to Have a Chat With Our Shopify Experts?

  • We Walk The Walk, Not Just Talk the Talk

  • Fully Bespoke Strategies

  • Transparent Reporting & Workflows

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