P4 Solar

The Climb & Conquer team works within loads of different industries, from eCommerce to SaaS, one area we are forming expertise in is solar. We’ve got a small team within the business who is driving some amazing growth within this sector, especially for our client P4 Solar, who operate solar panel installation services in and around Leeds.

The business first approach Climb & Conquer after identifying the need for SEO, helping get their business in clickable areas for localised terms – targeting the right people in the market and increase their pipeline.

We’ve been working with P4 for a short time overall but the results have grown quite considerably – from impressions, clicks and also leads.

• Back to basics on SEO, fundamental tech work with their developers, prioritising work by Impact, Confidence and Effort (ICE) gradings.
• Reworking content and wider link profile.
• New page creation and optimisation of current pages.
• Keyword research, internal linking and topical clustering work.

• We’ve taken the business from nowhere to first page for several flagship keywords, such as Solar Panel Leeds, Solar Panel Installers Harrogate and Solar Panel Keighly.
• Out of the 20 keywords identified by the business, 12 now sit in number one positions – we’re currently expanding the list of keywords to be more competitive.
• Organic impressions and clicks have doubled – which is showing in the amount of leads coming in via Google – a lot of this growth is through non-branded keywords.