We’re excited to announce that Climb & Conquer has been selected by Haddon, a British retailer of luxury bathrooms and accessories, to handle all aspects of digital performance across SEO, PPC and Klaviyo, as part of a five-figure investment by the challenger brand.
Following an initial performance audit earlier this year, we were asked to participate in a competitive pitch process for retained ownership of these three key performance channels and won the contract. Work began in March 2025. The Haddon team was looking for an “ambitious and straight-talking digital marketing partner”, and, luckily, that’s exactly what they saw in us.
Haddon, founded in 2024 by CEO Mike Manders, a highly experienced specialist in luxury bathroom products who previously headed up Lusso Stone, strives to be a premier destination for bathrooms and homeware. It offers exquisite stone baths, luxury vanity units, taps, showers, home accessories, designer fixtures, and more.
Founded in Teesside, Haddon is an English heritage bathroom brand built on the foundations of the finest quality, expert craftsmanship, and timeless design. Inspired by the enduring elegance of British design traditions, it creates bathroom pieces that blend classic beauty with modern functionality.
The brand is one of a handful of clients to have moved onto our new “Performance Hub” offering. In this offering, our team handles cross-channel strategy and delivery across SEO, Paid Search, and Klaviyo. This strategy-first offering enables us to deliver a more hands-on, holistic service.
Climb & Conquer founder, Shane Parkins, spoke of this recent win and his hopes for the partnership, saying:
“Mike, George and the Haddon team are on a mission to revolutionise the luxury bathroom & homewares market, offering premium British-designed and crafted bathroom products and accessories that truly stand the test of time. We’re delighted to be supporting them with their digital performance across all channels. We are already seeing phenomenal growth, with some of their highest order values to date directly attributable to our activity.
Beyond this, they’re a fantastic local success story, and we’re looking forward to helping them maximise every growth angle to showcase the Haddon brand and its products far and wide.”
Mike Manders, CEO & Founder of Haddon, added:
“I was immediately impressed with the approach from Climb & Conquer, thanks to their open and transparent approach and immediate understanding of what my team and I are aiming to achieve with Haddon in terms of both the brand and commercial goals.
Progress across all channels has been encouraging so far, and we’re looking forward to achieving great things throughout our ongoing partnership with Shane and the team, as we strive to establish Haddon further as a leading luxury English heritage bathroom brand.”
This is one of many fantastic client wins for us, so we’ll be sharing more here as we’re able to announce more exciting partnerships. These wins mean that our team is growing once more, with vacancies in our SEO and Paid teams, for fully-remote, trainee roles. Check out the vacancies below for further information:
