Higher Visibility in Google Shopping
A well-optimised feed means stronger rankings and better product placements, increasing exposure to high-intent shoppers.
Google Shopping Feed Optimisation
Stronger Feeds, Smarter Ads, Better Results.
Your Google Shopping feed is the foundation of success in Google Merchant Centre and a poorly optimised feed means wasted spend, lower visibility and missed sales opportunities. We take a data-driven approach to feed optimisation, ensuring titles, attributes and structured data are fully refined for maximum visibility and profitability.
Google Shopping Experts
About Climb & Conquer
We’re more than just a Google Shopping feed agency; we’re a high-performance Google Ads agency that takes a holistic approach to Shopping success. Your product feed is the backbone of your Google Shopping campaigns and without proper optimisation, you could be losing visibility, paying higher CPCs, or missing out on key revenue opportunities.
As a Google CSS Gold Partner, we work with brands across Google Ads, Bing Ads and eCommerce SEO, allowing us to align feed management with broader search and performance strategies. This gives us greater control over how your product data is structured, optimised and scaled, ensuring every listing is fully optimised for maximum reach and profitability. Our specialist team doesn’t just tweak feeds—we create high-performing, conversion-focused structures that keep you ahead of the competition.
Why Work With Us for Feed Optimisation?
Don't take our word for it...
Not all feed management services are the same. Many agencies offer basic formatting fixes, but at Climb & Conquer, we take feed optimisation to the next level. A poorly structured or mismanaged product feed can lead to disapproved listings, wasted ad spend and missed revenue opportunities—which is why our approach goes beyond just fixing errors.
We provide hands-on management, advanced troubleshooting and deep strategic insights, ensuring your Google Shopping feed isn’t just functional, but fully optimised for growth. From fixing disapproved products and enhancing product attributes to refining bidding strategies and aligning feed data with real customer intent, we ensure that your Shopping campaigns work smarter, scale faster and perform better. When your feed is properly managed, you’re not just improving visibility—you’re maximising profitability and staying ahead of the competition.
Clients who trust us with Technical SEO
6 Benefits of Google Shopping Feed Optimisation
Lower CPCs & Increased Profitability
By refining your feed, we improve Google’s understanding of your products, leading to better ad relevance, lower CPCs and stronger ROAS.
Fixing Disapproved & Limited Products
We audit and resolve product disapprovals, policy violations and missing attributes, ensuring full compliance with Google Merchant Centre.
Smarter Feed Structuring & Attribute Enhancements
We optimise titles, descriptions and custom labels, ensuring Google correctly matches your products with the right searches and audiences.
Advanced Performance Insights & Continuous Optimisation
Feed optimisation isn’t a one-time fix—we continually analyse performance, test new structures and refine listings for sustained improvements.
Seamless Integration with Google Ads & CSS
As Google Shopping experts, we align your feed optimisation with Google Ads bidding strategies and CSS benefits to drive long-term scalability and growth.
Shopping Wins under Our Management
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CTS UK
Led by:105 %Read case studyIncrease in visibility + revenue within 3 months of working with Climb & Conquer
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Haddon
Led by:245 %Read case studyGrowth in sales within 60 days of working with Climb & Conquer over Klaviyo, SEO, Ads and UX.
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Mallet London
Led by:300 %Read case studyIncrease in non-branded ROAS year over year - driving incredible new customer recruitment too.
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Let's get your feed & shopping optimised
Struggling with high CPCs, low conversions, or poor feed quality? We’ll fix inefficiencies and make sure every product listing is working harder for you.
More traffic. More leads. More revenue. Get in touch
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- We believe in results, not restrictions – all our services operate on flexible monthly contracts.
- Track progress with real-time dashboards and reports tied directly to business revenue.
- We’re experts at what we do with a passion for growing businesses.
If you’re unhappy about the results of your performance, let’s have a non-sales chat about how we could help.
We’d love the chance to hear more about your business.