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Google Ads Audit Service

Experts in Google Ads Management

Ready for a free Google Ads audit for your business? You’ve come to the right place. At Climb & Conquer we love looking through Google Ad accounts and coming up with a list of suggestions on how the account could perform better. It’s amazing what a second pair of eyes can pick up in an account.

Pip and Chris, Climb & Conquer

Why Your Business Needs A Google Ads Audit

You’ve set up your campaigns, followed every YouTube tutorial down to a tee, spent a chunk of money and for some reason, you still aren’t getting any sales / leads. Unfortunately, you aren’t alone. Having a Google Ads expert sift through your account and pick up things that may be setup incorrectly, opportunities missed, budget wasted and so much more, can be the difference between your ads being profitable or not.

Even if your campaigns are bringing in leads in sales, there’s always room for improvement. Our experts can pick up on some incremental changes that could help your return on ad spend grow dramatically, we’ve helped some businesses grow from 300-500%+ ROAS – depending on what your GP is, we’re here to help. As a secondary benefit of auditing the Google Ads account, we can also feed these learnings into Bing Ads, either through relay strategies or via removing underperforming areas.

Pip and Climb & Conquer Meeting

Who Is A Google Ads Audit For?

Nobody likes flushing money down the toilet, whether it’s coming out of your own pocket or the company’s marketing budget, wasted money is wasted money. A Google Ads audit can not only help you save money, if the suggestions are implemented the campaigns can end up bringing in more revenue, more leads and more profit.

Northern Digital Awards Win

Marketing Managers

As a marketing manager who runs a busy marketing team, there can be so many moving parts that it can be hard to keep on top of everything. Taking advantage of our free Google Ads audit can help you sense check where your team is on the account and learn of any opportunities for improvement.

Ellen & Oliver Climb and Conquer

Business Owners

Running a business means that you have to wear so many hats – being a sales person, to admin, working in operations, marketing and of course being the person who makes the coffee! Whether you’re a solopreneur or you’ve got a team around you, why not take some of the stress off when it comes to your Google ads. Once you receive your ad account audit, you’ll know exactly what the next steps are and what needs to be done.

Shane & Cameron at Climb & Conquer

Ads Experts with Creds

Agency of the Year at the North East Marketing Awards - We're Finalists!
Glassdoor Reviews

What our CLIENTS say

We just gotta take a moment to give major props to Shane Parkins. This guy has been working his magic on our SEO and PPC campaigns at Runrug, and let me tell you – he’s been nothing short of a game-changer!

— Paul, RunRug

We’ve partnered with Climb and Conquer for SEO, PPC and email marketing and the experience has been excellent throughout. The team is highly knowledgeable in their respective fields, responsive and committed to delivering results. We’ve seen significant improvements in website traffic, lead quality and overall performance. If you’re looking for a results-driven search agency with a strategic, professional approach, we highly recommend Climb and Conquer.

— Mike, Haddon

We've been working with Climb & Conquer for the past six months across SEO, PPC, and email marketing, and the results have been fantastic-especially on the SEO front. We've seen steady growth in both impressions and clicks, which has had a real impact on our visibility and traffic. The whole team communicates clearly, responds quickly, and is genuinely easy to get along with. It’s been a pleasure working with them, and we’re excited to keep building on the progress we've made.

— Ben, CTS UK

5-star service! Climb & Conquer are attentive, courteous and proactive in their work and we’re very excited to see the future results. With outlining the tasks and targets at the start of every month, we are always aware of our upcoming goals, which I believe many agencies fail to do. Climb & Conquer arrange meetings at our best convenience, enabling us to strategise towards achieving the best results. I would have no hesitation in recommending them and we look forward to the relationship continuing.

— Fred, P4 Solar

The Climb & Conquer team shows genuine interest and understanding of our commercial goals and presented a strategic path ahead that is already delivering results. We’ve just had our best promotional period ever, with their help, so it’s a hugely encouraging start, with organic revenue doubled versus last year and a 300% leap in revenue from email. We’re looking forward to continuing to work with the Climb & Conquer team.

— Ryan, Mallet London
Climb & Conquer Graph Background
Book Your Free Google Ads Audit Today

Fill out this form to book in your free audit today and one of our Google Ads experts will be in touch with you.

Speak to Ads Experts

Our Ads Case Studies

  • Haddon

    Haddon

    Led by:
    • Alex Jennings
    • Chris Ellis
    • Jack Coleman
    • Pip Collins
    • Josh Baker
    • Victor Stasiak
    245 %

    Growth in sales within 60 days of working with Climb & Conquer over Klaviyo, SEO, Ads and UX.

    Read case study
  • CTS UK

    CTS UK

    Led by:
    • Alex Jennings
    • Chris Ellis
    • Jack Coleman
    • Josh Baker
    • Pip Collins
    • Steph Blick
    • Victor Stasiak
    105 %

    Increase in visibility + revenue within 3 months of working with Climb & Conquer

    Read case study
  • Mallet London

    Mallet London

    Led by:
    • Shane Parkins
    • Chloe Milne
    • Chris Ellis
    • Alex Jennings
    • Jack Coleman
    • Josh Baker
    300 %

    Increase in non-branded ROAS year over year - driving incredible new customer recruitment too.

    Read case study

What does a Google Ads Audit look like?

Step 

Gain access to your Ads account

One of our ad experts will ask for access to your Google ad account and give you step by step instructions on how to do this. They will only need read – only access, meaning that they can look through the account but won’t be able to make any changes.

Step 

Audit your current account

We will audit the current campaigns that you’re running. We’ll look through each Google ad campaign individually and check the data from the last 6 months. We’ll go through everything from the bidding strategy to keywords, ad creatives to audiences and everything else in between, to look for missed opportunities. We’ll break everything down in a way that’s easy to understand without all the marketing jargon.

Step 

Suggest New Ways of Working

When our experts perform a Google Ads Audit on your account, they don’t just focus on your current campaigns – they will also look for campaigns and opportunities that you may not be aware of yet. Often this will come in the form of new campaigns that could yield better results, or campaigns that we’ve seen perform well for other clients that could potentially do the same for your account. A good thing to note here is that the opportunities picked up in the current campaigns can include saving on wasted spend, which can then be reinvested into the new campaigns.

Step 

Share Our Finding With You

You will receive an in depth document with all of the findings, suggestions and an overall account score, to give you an idea of where your Google ad account is currently at. This will be in the form of an easy to read, jargon free, step by step audit. You can refer back to this document as you implement the changes and can also ask for some further feedback or explanations on the suggestions.

More traffic. More leads. More revenue. Get in touch

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  • We believe in results, not restrictions – all our services operate on flexible monthly contracts.
  • Track progress with real-time dashboards and reports tied directly to business revenue.
  • We’re experts at what we do with a passion for growing businesses.

If you’re unhappy about the results of your performance, let’s have a non-sales chat about how we could help.

We’d love the chance to hear more about your business.