In a highly regulated and trust-driven market, securing top positions in search results requires more than just a basic SEO strategy. As a specialist fintech SEO agency, we develop tailored SEO strategies that not only improve rankings but also drive high-intent traffic, build credibility, and increase conversions, delivering high ROIs for our clients.
At Climb & Conquer, we understand the unique challenges fintech businesses face – from strict regulatory requirements (including Google’s YMYL guidelines) to building trust in a competitive space. Whether you’re a fintech startup looking to establish authority or a well-established financial platform aiming for global market share, our high-ROI SEO services will help you scale sustainably.
SEO results compound over time, providing a steady stream of organic traffic that grows MoM, significantly lowering customer acquisition costs as the campaign progresses. Our data-driven approach, AI-enhanced research, and fintech SEO expertise ensure your business gets the visibility it deserves – while delivering measurable results that impact your bottom line.
How did we calculate the below data? We based it off all applicable clients who have been with us for 12+ months and triple checked it because even we were shocked at how good the figures were.
97.46% of our clients stay with us - our results keep your business, not long term contracts.
On average, our clients have seen their organic traffic more than double in their first year.
What about revenue? We see a similar trend based on our live portfolio, more than double organic revenue in their first year.
7/10 successful businesses invest in SEO. Are you?*
* 69% of businesses invest in SEO: source
The fintech industry is one of the fastest-growing and most competitive online sectors. With financial products requiring a high level of trust and credibility, SEO is no longer optional - it’s essential for long-term success. Here’s why fintech businesses need a specialist fintech SEO agency to thrive in search results:
Fintech businesses face fierce competition from banks, investment firms, payment platforms, and financial services providers. Without a data-backed SEO strategy, even the most innovative fintech brands can struggle to get noticed in organic search.
Paid ads (PPC) can be expensive in the financial sector due to high competition for target keywords. SEO provides a cost-effective alternative, bringing in organic traffic that reduces long-term customer acquisition costs while delivering sustainable, high-ROI growth.
Google categorises fintech businesses under Your Money, Your Life (YMYL) - meaning only the most authoritative, trustworthy websites rank well. Our fintech SEO services ensure your website meets Google’s strict E-E-A-T (Experience, Expertise, Authority, Trustworthiness) guidelines, helping you build credibility in a highly regulated industry.
Whether your business operates locally or internationally, a fintech SEO strategy needs to target the right audience in the right markets. We optimize fintech websites for: Global Expansion & International SEO Services – Helping fintech SaaS platforms, neobanks, and investment firms reach international audiences with tailored multi-market strategies. Local SEO – Targeting region-specific keywords to improve rankings for location-based financial services (e.g., "business loans in London").
Unlike social media or display advertising, SEO attracts users actively searching for financial solutions. Ranking for terms like "best fintech app for startups" or "low-interest business loans" means you’re targeting potential customers at the perfect moment in their decision-making process.
Our financial SEO services are designed to help you attract high-intent customers, build long-term credibility, and scale efficiently in a competitive market. Whether you're looking to expand locally or internationally, our tailored SEO strategies ensure maximum ROI.
Get in touchAt Climb & Conquer, we understand that SEO for fintech companies requires more than just basic optimisations – it demands a strategic, compliance-driven, and ROI-focused approach. Our deep industry expertise allows us to navigate YMYL (Your Money, Your Life) guidelines, ensuring that your website meets Google’s strict standards for credibility, trustworthiness, and authority.
Unlike generic SEO strategies, our fintech SEO services are tailored to your unique business model, whether you’re a payment provider, lending platform, investment firm, or blockchain startup. We craft custom SEO roadmaps designed to not only improve rankings but also increase customer acquisition while keeping acquisition costs low.
We support over 50 brands, from small businesses to multi-million pound companies, regionally, nationally, and internationally. Our approach is simple but rare: our staff stay on accounts and work with fewer clients, allowing them to truly understand each business and drive growth. With expert training and support, this leads to outstanding results. We’re only as good as our next round of results, so speak to us today to see what we can do for your business.
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Potential customers are searching for your services, ensure they find you before your competitors. Our expert fintech SEO services drive high-intent traffic, increase leads and maximise your organic revenue.
Get in touchA robust SEO strategy goes beyond just ranking higher on Google - it’s about establishing trust, capturing high-intent leads, and driving long-term growth in the highly competitive fintech sector.
Before focusing on rankings, we ensure your website’s technical framework is optimised to meet Google’s best practices and enhance user experience. This includes:
A solid technical SEO foundation ensures that your site is built for scalability, allowing fintech brands to compete on a national and international level.
Successful fintech SEO campaigns begin with a data-driven keyword strategy that connects your services with users searching for financial solutions. We conduct:
Getting traffic is one thing – converting it into customers is where we excel. Our on-page SEO services focus on:
By integrating SEO for financial websites with conversion optimisation strategies, we help fintech companies turn organic traffic into long-term paying customers.
Great content is necessary to build trust, credibility, and educate your audience while aligning with Google’s E-E-A-T standards. Our SEO content writing services focus on:
By investing in SEO content marketing, you don’t just increase search visibility – you become an industry authority, attracting both users and backlinks from high-authority financial sites.
Earning trust is essential for fintech businesses. Our off-page SEO services ensure your site gains credibility by:
Unlike outdated and un-natural link-building strategies, our off-page SEO approach ensures your brand gains natural, authoritative backlinks that support long-term growth.
For fintech businesses serving local markets or niche financial services, local SEO optimisation is key. Our local SEO services include:
By implementing local SEO strategies for fintech businesses, we help brands increase visibility within specific financial markets and drive geo-targeted organic leads.
If you’re rebranding, upgrading your fintech platform, or moving to a new domain, our SEO migration services ensure:
A poorly executed migration can erase years of SEO progress – with our expert SEO migration service, we ensure your transition is smooth, strategic, and growth-driven.
Request a £500 free SEO audit & strategy instead. Let our team show you how we’d grow your traffic and revenue through SEO.
SEO is a long-term investment, and results typically begin to show within three to six months. However, the timeline can vary based on your site’s current authority, competition levels, and the scope of the campaign. We focus on securing quick wins while building a sustainable SEO foundation that delivers consistent growth over time.
Fintech SEO falls under Google’s YMYL (Your Money, Your Life) category, meaning ranking in search results requires a higher level of trust, authority, and credibility. Financial brands must demonstrate E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) through high-quality content, authoritative backlinks, and strong technical SEO foundations.
Yes! Whether you’re a fintech startup targeting a specific city or a national brand with local offices, we implement local SEO strategies to ensure your business ranks in relevant local searches. This includes Google My Business optimisation, location-based keyword targeting, and local content development.
Absolutely. Many fintech brands expand globally and need an SEO strategy that supports multi-language content, geo-targeting, and country-specific search engine optimisation. Our international SEO services help fintech companies expand into new markets while maintaining strong organic visibility.
The best way to start is with a free SEO audit and strategy consultation. We’ll assess your site, identify opportunities, and provide a custom roadmap to increase your organic visibility, drive traffic, and generate high-quality leads.
On average, our clients experience 303.05% organic growth in 6 months
We believe in results, not restrictions - all our SEO services operate on flexible monthly contracts.
Track progress with real-time dashboards and reports tied directly to business revenue.
Let’s drive more traffic, leads, and revenue with a data-driven SEO service that delivers real results. Fill out the form below, and let’s discuss how we can grow your business.