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Fintech SEO agency

Rank Your Fintech Business Higher with Us

In a highly regulated and trust-driven market, securing top positions in search results requires more than just a basic SEO strategy. As a specialist fintech SEO agency, we develop tailored SEO strategies that not only improve rankings but also drive high-intent traffic, build credibility and increase conversions, delivering high ROIs for our clients.

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An expert Fintech SEO agency

We understand the unique challenges fintech businesses face – from strict regulatory requirements (including Google’s YMYL guidelines) to building trust in a competitive space. Whether you’re a fintech startup looking to establish authority or a well-established financial platform aiming for global market share, our high-ROI SEO services will help you scale sustainably.

SEO results compound over time, providing a steady stream of organic traffic that grows MoM, significantly lowering customer acquisition costs as the campaign progresses. Our data-driven approach, AI-enhanced research and fintech SEO expertise ensure your business gets the visibility it deserves – while delivering measurable results that impact your bottom line.

Northern Digital Awards Win

What makes our Fintech SEO agency the right partner?

We understand that SEO for fintech companies requires more than just basic optimisations – it demands a strategic, compliance-driven and ROI-focused approach. Our deep industry expertise allows us to navigate YMYL (Your Money, Your Life) guidelines, ensuring that your website meets Google’s strict standards for credibility, trustworthiness and authority.

Unlike generic SEO strategies, our fintech SEO services are tailored to your unique business model, whether you’re a payment provider, lending platform, investment firm, or blockchain startup. We craft custom SEO roadmaps designed to not only improve rankings but also increase customer acquisition while keeping acquisition costs low.

Pip and Chris, Climb & Conquer

Why Fintech companies need SEO

Step 

High competition in search rankings

Fintech businesses face fierce competition from banks, investment firms, payment platforms and financial services providers. Without a data-backed SEO strategy, even the most innovative fintech brands can struggle to get noticed in organic search.

Step 

Lower customer acquisition costs & high ROI

Paid ads (PPC) can be expensive in the financial sector due to high competition for target keywords. SEO provides a cost-effective alternative, bringing in organic traffic that reduces long-term customer acquisition costs while delivering sustainable, high-ROI growth.

Step 

Building trust & authority

Google categorises fintech businesses under Your Money, Your Life (YMYL) - meaning only the most authoritative, trustworthy websites rank well. Our fintech SEO services ensure your website meets Google’s strict E-E-A-T (Experience, Expertise, Authority, Trustworthiness) guidelines, helping you build credibility in a highly regulated industry.

Step 

Global & local SEO for Fintech expansion

Whether your business operates locally or internationally, a fintech SEO strategy needs to target the right audience in the right markets. We optimise fintech websites for: Global Expansion & International SEO Services – Helping fintech SaaS platforms, neobanks and investment firms reach international audiences with tailored multi-market strategies. Local SEO – Targeting region-specific keywords to improve rankings for location-based financial services (e.g., "business loans in London").

Step 

SEO = high-Intent, ready-to-convert customers

Unlike social media or display advertising, SEO attracts users actively searching for financial solutions. Ranking for terms like "best fintech app for startups" or "low-interest business loans" means you’re targeting potential customers at the perfect moment in their decision-making process.

Meet our FinTech SEO Experts

Victor, Climb & Conquer

Victor Stasiak

Head of SEO

Shane Parkins Climb & Conquer

Shane Parkins

Founder

Oliver Hare Climb & Conquer

Oliver Hare

SEO Campaign Lead

Chloe Climb & Conquer

Chloe Milne

Senior Campaign Lead

Amy Evans Climb & Conquer

Amy Evans

SEO Executive

Millie Charlton Climb & Conquer

Millie Charlton

SEO Executive

Rebekah Climb & Conquer

Rebekah Wenham

SEO Executive

Steph Blick Climb & Conquer

Steph Blick

Senior Campaign Lead

Your fintech SEO FAQs answered

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  • We believe in results, not restrictions – all our services operate on flexible monthly contracts.
  • Track progress with real-time dashboards and reports tied directly to business revenue.
  • We’re experts at what we do with a passion for growing businesses.

If you’re unhappy about the results of your performance, let’s have a non-sales chat about how we could help.

We’d love the chance to hear more about your business.