Climb & Conquer Leadership Team

Newcastle Google Ads Agency

One of the biggest advantages of working with a local Google Ads agency is the ability to meet face-to-face. Many agencies overlook this, but we believe in-person collaboration is key to understanding your business, market, and goals. Sitting down together allows us to gain real insight into your products, services, and customers, helping us craft more effective, results-driven ad strategies.

Comprehensive Google Ads & PPC Management

At Climb & Conquer, we don’t just run ads—we strategically manage and optimise them to ensure they deliver the highest possible return on investment. As a full-service Google Ads agency, we cover everything from:

Unlike many agencies, we don’t believe in long-term contracts. Instead, we focus on delivering results that keep clients working with us month after month. Our team of Google Ads specialists ensures that every campaign is optimised, efficient, and continuously improved to drive sustainable growth.

Shane & Cam Newcastle United

The Importance of Getting Discovery Right

Before we touch a campaign, we invest time into truly understanding your business. A one-size-fits-all approach does not work in Google Ads, which is why we take a consultative approach to build a strategy that aligns with your commercial goals. From bid strategies and audience targeting to ad creatives and conversion tracking, every decision is backed by data to drive maximum efficiency and profitability.

  • Your business model & key revenue drivers
  • Your customers & their buying journey
  • Your competitors & how they operate in paid search
  • Your margins, targets, and real commercial goals

For businesses looking to improve Google Ads performance, we create tailored PPC strategies that scale effectively and maximise return on investment. As a search expert agency, we also provide SEO services to Newcastle based businesses. We’ll come to your Newcastle-based business, sit down with you and build a tailored PPC strategy.

Climb & Conquer Leadership Team

Proud to wear these badges

Northern Digital Awards Winner
Prolific North Independent Agencies to watch award
Climb & Conquer has secured Living Wage Accreditation - November 2024
Carma Partnership

Common PPC Challenges for Businesses in Newcastle

Managing Google Ads and PPC campaigns can be overwhelming—many businesses struggle to get the returns they expect. Here are some of the most common PPC challenges we see in Newcastle and how we help solve them.

  • High Ad Spend, Low Return

    Many businesses overspend on PPC without seeing a strong return. We conduct a detailed account audit, cutting wasted spend and optimising bids, targeting, and ad placements to ensure every pound works harder.

  • Competitors Are Always Ahead

    If your competitors seem to be dominating the search results, it’s often because they’re running smarter, more strategic campaigns. We use advanced competitor analysis to outbid, out-rank, and out-convert your competition.

  • Struggling to Scale & Grow Profitably

    Many businesses hit a wall where they can’t increase ad spend without reducing profitability. Our approach focuses on long-term scaling, ensuring as your budget increases, so do your returns.

  • Lack of Time or Expertise to Manage PPC

    Running Google Ads or Bing Ads takes time, experience, and constant optimisation. Many Newcastle businesses don’t have the resources to manage campaigns properly, which is where we step in—handling everything from setup to ongoing strategy.

  • Poor Lead Quality or Irrelevant Traffic

    Getting clicks is one thing—getting qualified leads or buyers is another. We fine-tune audience targeting, keyword selection, and ad messaging to attract high-intent users who are more likely to convert.

  • No Clear Strategy or Direction

    Many businesses run disconnected, under-optimised campaigns that don’t align with their broader goals. We take a data-driven approach, ensuring every campaign is built with a clear roadmap to profitability and growth.

mountain range 2

  • We’re based near Newcastle, meaning we can meet face-to-face, build a stronger relationship, and develop a PPC strategy tailored to your business and local competition.

  • We don’t believe in tying businesses into contracts—our clients stay because we deliver. Every campaign is designed for long-term success and consistent improvement.

  • From Google Shopping and lead generation to account audits and strategic consulting, we cover every aspect of PPC—giving you everything you need in one place.

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Businesses We've Helped

As a PPC Agency near Newcastle

Elite Embroidery Incredible improvements to ROAS

Elite Embroidery are based in Newcastle Upon Tyne but provide workwear, uniform and PPE throughout the country. Their constant drive for the best customer service and product has been extremely impressive and it has been a pleasure helping them achieve some incredible results.

  • Increased their new customer ROAS by more than double
  • Helped migrate the full site boost performance in SEO and Ads
  • Drove some incredibly valuable leads to the business
Elite Embroidery Newcastle

Getting the numbers in For Tennick Accountants

Based in Cramlington, Tennicks is a hands-on expert accountancy business that supports in compliance, consultation and expert advice. We’ve been working with Tennicks for a little over a year now, covering their search efforts.

  • Helped the business consistently hit record highs of leads
  • Support in areas like SEO where we rank them on the first page for several flagship terms
Tennick Accountants

Reading Solutions UK Education Sector Success

We help support Reading Solutions UK over their SEO and Google Ads campaigns – helping drive the business forward to help as many school children as possible. Based in Gateshead, we have been working with the business for almost 2 years now:

  • Dramatically increased their pilot lead levels.
  • Record level CPA / sign ups
  • Constantly enhancing the campaigns to drive more performance, almost tripling their organic performance year over year.
Reading Solutions UK

From the blog

We're an agency that takes action, but sometimes we like to do the talking as well. Here you'll find some team intros, updates about the company or some industry news we think is worthy to shout about.

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Meet the Google Ads Team

The behind powering the growth behind those Newcastle businesses listed above, along with our wider Google Ads portfolio of clients.

Blanaid

Blanaid May

Head of PPC & Klaviyo

Shane Parkins

Shane Parkins

Performance Director

Jack Coleman

Jack Coleman

PPC Executive

Ross Mclawrence

Ross Mclawrence

PPC Executive

Matt Beresford

PPC Executive

Alex Jennings

Alex Jennings

UX Manager

Photograph of Climb & Conquer's new head of growth, Cameron Keegan-Wood

Cameron Keegan-Wood

Head of Growth